Instagram Advertising Demystified: Choosing the Right Ad Types for Your Business

Instagram offers various ad types that businesses can utilize to reach their target audience and promote their products or services.
Each ad type has its unique benefits and can be used strategically depending on the campaign objectives, target audience, and content format preferred by the business. Instagram ads can effectively reach a large and engaged user base and drive business results with different cost types and their corresponding ad types.
Here’s a list of ad types that fall under each cost type on Instagram: